This website uses cookies to improve user experience and extract anonymous data about page views. For more information please refer to our cookie policy

Given that: hereinafter referred to as: “WEBSITE”

Regolamento EU 2016/679” hereinafter referred to as: “GDPR”
Fondazione per le arti contemporanee in Toscana - Centro per l'Arte Contemporanea Luigi Pecci hereinafter referred to as: “DATA CONTROLLER”



The safeguarding of your privacy is one of our main objectives.

We constantly commit to and, in this document, we describe our privacy policy, indicating how your personal information is handled when you use our services and to allow you to give express and aware consent to the use of your personal data in the website sections where it is requested to provide personal data.

For this, the contents and services offered on the website are provided only to those who explicitly request it, and in the various sections of the website (where we collect personal data) specific information is published pursuant to art. 13 of the GDPR for its inspection before the provision of the requested data.



The Data Controller is:

Foundation of Contemporary Arts in Tuscany – the Luigi Pecci Center for contemporary art

Headquarters: 277 Viale della Repubblica, 59100 Prato

VAT Registration Number 02357450978




We declare that the data controller applies the GDPR and provides for the protection of persons and other subjects regarding the processing of personal data. According to the law, the processing carried out by the WEBSITE will be based on the principles of lawfulness, correctness, transparency, purpose limitation and retention, data minimization, accuracy, integrity and confidentiality.




For “the processing of personal data” we mean any operation or combination of operations, done with or without the help of automated processes and applied to personal data or sets of personal data, such as collection, registration, organization, structuring, storage, adaptation or modification, extraction, consultation, use, communication by transmission, dissemination or any other form of making available, comparison or interconnection, limitation, deletion or destruction (Article 4.2 of the GDPR).

We inform you that the personal data being processed will be constituted - also according to your decisions on how to use the services of the WEBSITE - by an identifier such as the name, the email address, the telephone number or other identification number, data relating to the location and other data suitable to make it identified or identifiable, depending on the type of services requested (hereinafter only "personal data"). The data controller here does not collect any particular categories of data (religion, political affiliation, state of health, etc.).


Personal data categories processed on the website are as follows:


Data provided willingly by the interested party


In the use of particular areas of the website, it may be possible to process the personal data voluntarily left by you in order to be contacted and / or obtain a service in exchange, such as: request for information, personalized offers, purchase of product or services.


Browsing data


The IT systems and software procedures used to operate the PRESENT SITE acquire, during their normal operation, some personal data whose transmission is implicit in the use of Internet communication protocols.

This is information that is not collected to be associated with identified interested parties, but which by their very nature could, through processing and association with data held by third parties, allow users to be identified.

This category of data includes IP addresses or domain names of the computers used by users who connect to the website, the addresses in URI (Uniform Resource Identifier) ​​notation of the requested resources, the time of the request, the method used in submitting the request to the server, the size of the file obtained in response, the numerical code indicating the status of the response given by the server (success, error, etc.) and other parameters relating to the operating system and the user's computer environment. This data is used for the sole purpose of obtaining anonymous statistical information on the use of the website and to check its correct functioning, to identify anomalies and / or abuses, and are deleted immediately after processing. The data could be used to ascertain responsibility in case of hypothetical computer crimes against the site or third parties. Currently, this SITE is hosted on OVH's servers.



While browsing the website, some cookies are used, for which you can refer to the next section dedicated to COOKIE POLICY.




What are cookies

Cookies (literally “little biscuits”) are small test files that remember different types of information about the user that is visiting a website, such as their location, the device used (pc, smartphone, tablet..), the browser used, authentication data, browsing preferences, etc… but they can also remember habitual data and personal choices:

the latter information can be used retrospectively to trace a profile of the individual consumer.


More specifically, there are two cookie macro-categories.

  1. “Technical” cookies strictly necessary for the functioning and fruition of web services, they are used to collect information about site visits in an aggregated way. Some of these are:

  1. “Profiling” cookies

They outline the user profile and send them targeted adveritising, such as:



All cookies used on the WEBSITE do not allow the acquisition of personal data of the user and can’t retrieve any other data from the user's hard drive or transmit computer viruses or take possession of the e-mail address of the user.

Browsing the WEBSITE cookies, necessary to the fruition of the website, defined as “technical” cookies will be downloaded: in particular, the user gives consent to the installation of this type of cookie simply by continuing to browse the site, by selecting a link or a scroll action on the page itself (or by confirming the brief information provided in the banner when accessing the site for the first time ).

While browsing the WEBSITE third-party cookies will also be downloaded, linked to other websites that may be consulted by the user through links: browsing the site will, in fact, be redirected to functions of other sites, which in turn use cookies and for the what the relevant policy will do. For example:

Google Maps: when interactive maps provided by Google are present on the pages of the website, we inform you that Google could install cookies to take information and preferences relative to this service. For more information, consult Google’s privacy policy.

YouTube: when videos published on YouTube are present, we inform you that YouTube could install cookies to take information and preferences about the use of this service. For more information consult YouTube’s privacy policy.

Facebook: when multimedia content on Facebook is present, we inform you that Facebook could install cookies to get preferences on the use of this service. For more information consult the Facebook’s privacy policy.


The same goes for any other links to third party sites, which refer to the relative policies.


Cookies from Google Analytics will also be downloaded browsing the WEBSITE, exclusively for statistical purposes. The cookies in question collection information in an aggregated way in order to monitor and analyse the access to the website pages: information generated by the cookie about the use of the site are communicated to Google Inc. For more information consult Google Inc’s privacy policy.

Browsing the website information will be sent to Facebook through the corresponding pixel or through Facebook conversion pixels:  a JavaScript code that inserts a 1 × 1 pixel image almost invisible on the website, which sends a message to Facebook when someone visits a page or performs an action. When a visitor uploads the page in question, the code tells Facebook that a conversion has been made: in this way, Facebook compares the conversion event with the group of people who viewed and / or clicked on the listing, allowing the site owner to use useful information to determine the return of his advertising investment. Conversion tracking also helps to show ads to people who may be converting to Facebook. For more information see Facebook’s privacy policy.

By browsing the WEBSITE you are consenting to the use of cookies in accordance with this Policy, remembering that cookies stored on your device's hard drive can be deleted at any time. If you do not consent to the use of cookies in this way, you may decide not to use our site or disable the use of cookies, following the instructions provided by each browser: Internet Explorer, Chrome, Firefox, Opera, Safari, etc ... remember, however, that setting the browser by disabling cookies could affect your browsing experience on websites.





Necessary cookies help to contribute and render usable a website enabling basic functions like page browsing and access to protected areas of the website. The website can’t function correctly without these cookies.


Necessary present cookies are attributable to the Centro Pecci and they are needed to:




Preference cookies allow a website to remember information that influence the way in which the site behaves or presents itself, like the preferred language or region that finds you (?)


Present preference cookies referable to the Pecci Center serve to:


Present preference cookies attributable to Google Inc. for the YouTube product, Vimeo, Facebook, LightWidget, are used to:




Statistical cookies help website owners understand how visitors interact with sites by collecting and transmitting information in an anonymous form.


Statistical cookies attributable to Google Inc. for the Analytics product, to Vimeo, to Facebook, are used to:




The processing we intend to carry out, with your specific consent (if necessary), has the following purposes:

The provision of your personal data for the purposes of processing  based on the issuance of its consent (pursuant to Article 6.1 (a) of the GDPR) is entirely optional and does not affect the use of the other services of the website.




The website could use cookies from Facebook Inc. to monitor possible remarketing actions and how Facebook Ads campaigns are going. For more information consult Facebook’s privacy policy.

The site could use Facebook’s “Like” plugin. Such a plugin discloses if the “Like” button has been pressed on our Facebook page and it uses this information to present the “Like” button or the “Liked” message with various other associated details from Facebook. If not connected to Facebook, no cookie should be placed. If connected to Facebook, the plugin creates and/or adjourns a series of third-party cookies. The plugin also uses JavaScript localStorage. For more information consult Facebook’s privacy policy.

The site could use YouTube to host video content. For more information visit the privacy disclaimer.

The site could use Vimeo to host video consent. For more information visit the privacy disclaimer.




Your personal data will be processed by electronic means with reserved access to appointed and authorised subjects by the data processor, which has predisposed all necessary informatic security measures to reduce the violation of privacy risk by third parties, and in each ready moment to adopt security measures that show themselves to be indispensable.

Your personal data can be shared, for “Data processing purposes” as listed above, with:









Some of your personal data is shared with Recipients that could find themselves outside the European Economic Area. The data processor insures that the processing of your personal data on the part of these recipients respects GDPR. Indeed, transfers can be based on an adequacy decision or on the Standard Contractual Clauses approved by the European Commission.

More information is available from the data processor, in particular to find out which treatments involve the transfer of the data in question outside the European Economic Area. Given that this transfer is necessary for its use of the service, according to the current privacy legislation, it is justified pursuant to Art. 44 and following of Chapter V of the GDPR.




In general, all personal data collected for the purposes described above will be processed for only the strictly necessary time to reach the same purposes. In any case, the data processor will process personal data  until the time allowed by the Italian law of safeguarding personal interest (Art. 2946 c.c. and s.s.). The conservation period of personal data varies according to the processions purpose for which the following are collected :


• To improve navigation on the site: as this is data related to technical cookies, the details are described in the cookie policy.

• For legal obligations: they will be kept until the time required by the specific legal obligation or applicable law, and subsequently may be retained for a longer period necessary in order to protect the interests of the data processor from possible responsibilities related to supplies.

• To respond to requests for information: they will be used for the time strictly necessary to achieve the same purpose, and will subsequently be kept exclusively for management purposes and to protect the interests of the data processor from the possible responsibilities based on such treatments.

• To use the services of the site or to respond to requests for assistance or for communication to third parties: they will be used for the time strictly necessary to achieve the same purpose and, as such personal data IS processed to provide the products / services, will be subsequently retained for a longer period and as may be necessary in order to protect the interests of the data processor from possible liability for supplies.


In any case, the data processor may retain its personal data up to the time allowed by Italian law to protect its own interests (Article 2947 (1) (3) of the Civil Code) and in particular to protect itself from fraudulent conduct. More information about the data retention period and the criteria used to determine this period can be requested by email to the data processor.





You have the right to ask the data processor, at any time, access to your personal data (according to Article 15 of GDPR), the correction (according to Article 16 of GDPR), the cancellation of the same (according to Article 17 of GDPR), processing limitation (according to Article 18 of GDPR) or to oppose their processing in the cases provided for by Article 21 of GDPR, as well as obtaining in a structured format, commonly used and readable by an automatic device, relevant data ("portability" according to Article 20 of the GDPR). All requests can be addressed by writing an email to the DATA PROCESSOR, using the address indicated at the beginning of this document.

In any case, you are always entitled to lodge a complaint with the competent supervisory authority (Personal Data Protection Authority), pursuant to Article 77 of the GDPR, if it considers that the processing of its personal data  is contrary to the legislation in force.





The present privacy policy  is in force from 21 May 2018. The data processor allows modifications or simple adjournments to the content, in part or completely, also due to variations in the applicable norm. So far as the modifications to the present Policy concern substantial changes to processing or they can have a considerable impact on the interested parties, the Data Processor will make sure to notify suitable to the interested parties.

To read the version valid until 20th May 2018 click here.